Design of the week (March 9 – 15, 2014)
We’re about to take our “Invest In You” message to a whole new level and are proud to unveil the official branding for the campaign. The slogan “Invest In You” is meant to generate interest in taking charge of your destiny and your business ventures. This branding includes a stylized wordmark along with a letterform logo. A warm and powerful red colour was used to make the branding stand out and grab attention.