Content marketing can be intimidating. If writing content is not part of your core business you may be reluctant to get started. How can content marketing benefit you? What content can you produce? The answers depend on your brand and your business. You may already have many of the tools you need at your disposal. Let’s explore how you can incorporate them into your content marketing strategy.
Web design has evolved greatly over the years. No longer do you have to only worry about users viewing on stationary desktop computers. In a mobile-first world you have to consider tablets, phones and other mobile devices that are emerging. It is easy to get distracted and design for these devices instead of designing websites for people. Never forget the purpose of your web design and its focal point – the user.
You need to consider your users first to ensure that your website is successful. They are the ones interacting with your website. They are the ones you need to make an impression on. Their experience will influence their action and you want them to take specific actions. Positive actions are usually preceded by positive experiences. What experience does your website provide?
As we say goodbye to 2016 we also welcome 2017 with our Blue Band 2017 calendar. This year instead of a collection of different calendars we have designed only 1 calendar with 2 country specific variations.
Blue Band has a cool theme with gentle curves.This signifies the hope for a smooth transition through the challenges of 2017. A darker shade of blue acts as the background for the header, left and right edges of the calendar. Lighter shades of blue add accents to their darker counterparts. A graded background gently becomes lighter while moving down the calendar.
Web browsers have come a long way since their inception. First, we have moved from an era of a single dominant web browser to one of many formidable choices. Secondly, there are now a plethora of browsers focusing on speed and standards compliance. If you are searching for an alternative to common web browsers such as Chrome or Firefox try Vivaldi web browser. Vivaldi is a Chromium based browser created by one of the creators of the popular Opera web browser.
One of the most popular content management systems (CMS) used in web design is WordPress. The open source CMS has a lot of things going for it. WordPress is free, easy to install, easy to use and it can be customized through themes and plugins. Unfortunately, popularity comes with a price. WordPress possesses a market share that makes it an ideal target for those seeking to distribute malware or gain access to your website. Vulnerabilities in web server software and outdated plugins or themes are common points of entry for attackers. Securing WordPress websites can save you and your clients a lot of headache in the future. Here are 5 tips to help boost your WordPress installation’s security.
We expect websites to provide useful titles that are descriptive and add context to our web browsing activities. To be fair, many do. However, the more tabs you have open the less real estate you have for titles. If the company name precedes the page title the problem is even worse. There are also times when you simply want to customize the text displayed on your tab. Wouldn’t it be great if you had the option to rename the browser tab title to something more useful? With extensions for Firefox and Chrome you can freely edit the title of your browser tabs.
January 2016 Newsletter
Running a business is hard work and even the best business owners struggle at some point. That however, does not mean that doing business is all about gloom and doom. There are many joys in finding creative ways to solve our clients’ problems. Having a sound strategy and being proactive are two ways of getting our business on the right track despite all odds. In this newsletter we explore some ways of being proactive in tackling common business problems.
When developing your business website there are many things that you need to consider. Who is your target audience? What are your goals for the website? How will your website be used and updated? The answers to these questions will help determine the best type of website for your company. A content management system (CMS) is a popular option for getting businesses online fast. Some popular content managements systems are WordPress, Joomla and Drupal. They are relatively easy to set up and do not require knowledge of code to install. A CMS is also relatively easy to update and maintain allowing users to focus on content rather than design. On the other hand, some businesses may feel restricted by the limitations of a particular content management system. There are many factors to consider when deciding if a CMS is the ideal choice for your business.
Welcome in the new year with our 2016 calendar collection. These calendars highlight all the public holidays in Dominica for 2016. The phases of the moon throughout the year are also indicated. All calendars are free to download, print or use electronically. Feel free to share with friends and family.
When you create a website it usually contains a lot of your own content and internal navigation links. All of these are under your control so you are aware of any changes. You may also want to include links to external resources or websites that would be useful to your audience. These external links however are beyond your control. Over time they may lead to content that has moved or websites that have been abandoned. These broken links are a problem because they lead your visitors to pages that do not exist and present an error page instead of expected relevant content. Additionally, the number of broken links on your website may be a factor which search engines use in determining how to rate your website. It is in the best interest of all parties to fix broken links on your website.